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Relationship marketing is a factor that improves service quality, increases customer satisfaction, and maintains loyalty. Our study investigates the influence of relationship marketing and service quality on repurchase intention. Method: a self-administered questionnaire was given to inpatients who were used healthcare service at a national cancer hospital, Vietnam in june 2019. The data set was anaIyzed by using spss 25.0 version for description statistic analysis and used amos 25.0 to test the proposed hypotheses on the structural equation modeling. Results: findings showed that relationship marketing and service quality have a positive relation to repurchase intention; relationship marketing on service quality. Moreover, service quality is a mediating factor between relationship marketing and repurchase intention. Our study has implications for service providers and policymakers to build strategic plans when considering factors that have a direct effect on repurchase intention including relationship marketing and service quality, aims to improve relationship marketing to increase service quality, leads re-buy intention.
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